It’s taken me awhile to get back to this post, but hopefully it doesn’t seem too outdated. I somewhat recently read an article about a London bakery who offered a Groupon deal for 75% a dozen cupcakes. They had 8,500 people sign up for the deal, a staggering number for such a little bakery. One would thing an influx of customers like this would be a … Read More →
Facebook Needs A Browser
One thing I’ve noticed over the last year or so, while working in social media, is that Facebook is the one company that never really seems to take a hit. Sure, they have a terrible customer satisfaction rating (like that ever really hurt them in the first place) but it isn’t like they are losing customers because of it. When you’re a company with a … Read More →
Facebook vs. Google Plus: Why It Will Benefit You In The End
The ever-escalating battle between Facebook and Google Plus for social networking supremacy has reached a new level of competition in recent days. Facebook has revealed their next slew of changes that includes an overhaul of user profiles with the new Timeline profile, their new Open Graph API, and the ticker. Google Plus has finally made their social network available to everyone, gotten hangouts onto mobile phones, … Read More →
Facebook’s New Sharing Changes: What They Are, And Why They Are Awesome
Facebook has been going through a lot of changes recently because of the direct competition felt by Google+. We’ve entered a bidding war in which the prize is the social media crown. Google+ has flaws that will stunt its ability to grow, but some of the features have a lot of potential. Circles is one of those features. While primitive at the moment (you have … Read More →
Facebook Adds Klout, Hands Brands Some Serious Marketing Firepower
Facebook’s newest addition to its repertoire of ways for brands to connect to consumers on their site involves a little website called Klout. For those who don’t know: “Klout isn’t about figuring out who is on the “A-list.” We believe that every person who creates content has influence. Our mission is to help every individual understand and leverage their influence.” Klout ranks your activity online … Read More →
